About Our Partners

The Women’s Tour is very proud of the sponsors, partners and suppliers who have chosen to associate themselves with this world-leading event.

Each year’s race can only be delivered to a world-class standard with the support of all of the companies and organisations listed below.

Interested in becoming a partner of the UK’s most prestigious women’s cycle race? Click here for more information.

Jersey partners

SKODA
Partner of the race since 2010 > Queen of the Mountains jersey partner

Ever since the automotive industry’s pioneering days, the ŠKODA brand has been turning out cutting-edge technologies and inventions. Their devotion to refining people-moving technology initially found expression in bicycles, followed by motorcycles and, ultimately, our industry-leading cars.

// Connect // Web skoda.co.uk Twitter @SKODAUK Facebook @SKODA.UK Instagram @SKODAUK

Breast Cancer Now
Partner of the race since 2017 > Points jersey partner

Breast Cancer Now has proudly been the Women’s Tour’s points partner in 2018 and 2019. Furthermore, every rider who has competed in the race since 2017 has received a Breast Cancer Now Pink Ribbon complete with a personalised, individual message written by somebody diagnosed with breast cancer. This initiative memorably led to 2017 champion Kasia Niewiadoma attributing part of her race-winning performance to the message on her Pink Ribbon emotionally written by Laura Hunter.

// Connect // Web wearitpink.org Twitter @BreastCancerNow Facebook @BreastCancerNow Instagram @BreastCancerNow

Tour partners

Vittoria
Partner of the race since 2015

World-renowned Italian tyre manufacturer Vittoria has provided its Servizio Corse neutral service to the Women’s Tour for over five years. A long-time fixture at the Giro d’Italia and other major Italian races, Vittoria’s Servizio Corse team are known as the Guardian Angels of the peloton. Their role is to assist any rider in need, extending beyond a wheel change to food, drink, clothing and even encouragement.

// Connect // Web vittoria.com Twitter @VITTORIATYRESUK Facebook @Vittoria UK Instagram @vittoriauk_tyres

Brother
Partner of the race since 2016

As the official results, printing and imaging partner for the Women’s Tour, Brother provide invaluable technological service and solutions that play a key role in the delivery of each year’s race. #AtYourSide #Brother4Results

// Connect // Web brother.co.uk Twitter @BrotherCycling Facebook @BrotherCycling Instagram @BrotherCycling

DotModus
Partner of the race since 2020

As the Official Data and Digital Partner of the Women’s Tour, DotModus help the event to better activate its sponsorships while engaging its sizeable roadside and digital audience to create more immersive fan experiences. DotModus are working with the Tour to identify and align new brands with its events as well as exploring new data-led revenue streams.

// Connect // Web dotmodus.com Twitter @DotModus Facebook @dotModus

VeloChampion
Partner of the race since 2015

VeloChampion provides quality apparel and equipment to multi-sport athletes in cycling, running and triathlon disciplines. Designed by athletes for athletes.

// Connect // Web velochampion.cc Twitter @VeloChampion Facebook @VeloChampionUK Instagram @VeloChampionUK

Fenwick’s
Partner of the race since 2016

For over 20 years, Fenwick’s have made bike cleaners and chain lubes to help cyclists enjoy better and longer journeys by creating products that last the distance. We are outdoor enthusiasts and take a very positive attitude towards product development, encompassing both our customers’ and our own impact on the environment.

// Connect // Web fenwicksbike.com Twitter @FenwicksBike Facebook @FenwicksBike Instagram @FenwicksBike

Foxhills
Partner of the race since 2015

With unrivalled leisure facilities, the Foxhills Country Club is the ideal place for families and friends to enjoy a relaxed afternoon or an active weekend. Having been Surrey’s favourite playground for over forty years, Foxhills’ links to cycling notably includes the London 2012 Olympic Games, when it was the official base for Team GB’s road squad. Cycling stars Mark Cavendish, Lizzie Armitstead, Wiggins and Froome have since had their rooms named after them, all of which are available for guests to stay in. The resort launched its own cycling club – Foxhills Revolution – in 2012.

// Connect // Web foxhills.co.uk Twitter @FoxhillsSurrey Facebook @FoxhillsSurrey Instagram @FoxhillsSurrey

Gusto
Partner of the race since 2018

Award-winning producers of the finest organic, Fairtrade and refined sugar free drinks. Bottled in Devon with spring water from the Exmoor Hills.

// Connect // Web drinkgusto.com Twitter @GustoOrganic Facebook @GustoOrganic Instagram @GustoOrganic